Showing posts with label Clients. Show all posts
Showing posts with label Clients. Show all posts

Thursday, 3 July 2014

Top 5 tips for Freelance Designers time management

Hey folks!
Has this happened to you?
You’re busy beavering away. All of a sudden it gets to about 4 O’clock in the afternoon and you wonder where the day has gone.  You realise you still have a chunk more work to do, before you complete your projects. That awful *gulp* moment comes over you. I’m never going to finish on time!
Meeting deadlines can be tricky. It can also consume you, if you don’t develop a strategy for hitting them on time.
That’s why time management is so important.
Forget burning the midnight oil just to scrape the submissions in. Focus on completing tasks with time to spare, allowing you to make last minute changes and amends.
Here I’ve listed just some effective time management tips, worth considering:

If you fail to prepare, prepare to fail
Or, in the words of Yogi Berra “If you don’t know where you’re going, you’ll end up someplace else”. 
Planning may seem elementary to you, but it’s vital and so effective for making sure we stay on track. Any activity in life needs planning. Make sure your (or your client’s) goal is clear, and write it down. Make lists, flow charts, spider diagrams. Stick to them. Work through them and keep coming back to them. Be sure to only include key criteria, and deadline driven issues.

Prioritise
I sometimes feel like I’m spinning plates and trying to keep them all going at once isn’t easy. We’re constantly juggling our workload and tasks throughout the day. Decide what needs to be done first. Focus on what is most important, and necessary to move forward with the project. Start with the heavier tasks and get those out of the way early on. Come back to smaller, less import work later. Think about the amount of time you need to spend on something and factor that into your day. Give yourself goals and timeframes for completing stuff. Plot your key dates and milestones into your calendar, so you’re always thinking ahead. 

Don’t push it
Sometimes you need to be brave and turn down work, or say ‘no’ to a job. I know that’s really hard when you’re self employed or freelance, and you never really know where your next pay cheque is coming from. But, if you deliver substandard quality cos you’re overstretched, chances are they won’t re-book you anyway. Instead, give your best efforts and honour commitments you already have, rather than drowning yourself in multiple briefs.  

Don’t get obsessed
Analysis paralysis can be a massively debilitating and it’s happened to us all, at some point. You’re squandering considerable amounts of time over-thinking the project or the situation. Nothing gets done.  You overcomplicate it, there are too many detailed options, a choice is never made, and you can’t find the perfect solution. We’re in the crushing grip of this dreaded condition and we can’t see the end-zone… STOP! Listen to your gut. Ask for a second opinion. Do a mental dry run. And then take the leap. Remember, even if you commit now, it’s not 100% of the final outcome. You can always fine tune later.

Reward yourself
Make working fun and enjoyable, by rewarding yourself when you do a good job, or when you’ve completed something you didn’t like doing. Keep sweets in your drawer. Go and make a herbal brew after each task. Try to choose projects that you’re passionate about. This can help motivate you and help instill a sense of urgency, which helps to get you over the finish line and helps to make you feel that sense of achievement.
Being a freelance designer is a balancing act.  But through good time management it is possible to balance it all.


If you have tips of your own, feel free to add them to the comment section below.  Whilst you’re there, you might like to check out the following for new freelance roles!


Monday, 23 December 2013

THANKS TO EVERYONE FOR AN AMAZING YEAR

I would like to take this opportunity to thank my wonderful freelance creative community for and incredible year, without whom I would be unable to deliver that extra mile service.

This year has also been a great year for not just CR but for our wonderful clients too.  I would like to thank you all for your amazing support over the past year and would like to welcome our new clients to the CR Digital family.

I can’t wait for a super busy 2014 and am look forward to working with all of you in the busy time ahead.

Have a very Merry Christmas and a fabulous New Year.

Wednesday, 18 December 2013

Nice place for client meetings

If you are in need of a nice place for client meetings try out this place in London.

Easy service, friendly people and good prices.  

Providores on Marylebone High Street - check it out.


Wednesday, 13 November 2013

How to deal with job applications

It’s not uncommon for me to receive anything up to 50 applications per day and I pride myself on being fully committed to responding to all successful (and unsuccessful) applications, as painstaking and tasking as it is.

My responses are tailored to each individual, they are honest, but more importantly they’re designed to keep a lasting relationship with my potential applicant. I’m building my talent pipelines.
You see, keeping applicants on my radar is vital to my role. Everyday new positions and opportunities for candidates are popping, so if the job wasn’t right this time, next time I know exactly who to call.
But just today, I received the following feedback from one of my applicants:
“I'm really surprised that a multi award winning creative director with the work, awards, contacts, experience and clients that I have, just gets this automated response?? Can you explain why?”

If you’re an applicant and you’ve found been in this position, don’t give up! I know it’s frustrating, but you just have to take it on the chin. It’s all part of the process. If you’re seeing endless knock-backs start rethinking your CV or folios. Make sure what you send is appropriate for the spec.
And you should ask for feedback, but ALWAYS remain professional. If you’ve been left with your feathers ruffled, don’t let them know about it. You might ruin your chances of them asking you back in the future.

The job market is highly competitive –ferocious in fact. Recruiters, hiring managers and talent scouts get flooded with hundreds of CVs. It’s a quagmire and time for screening is limited. You’ve sussed it… this is exactly why you’ve had little or no feedback. So, perhaps a generic or  automated response is to be expected. Smart recruiters will do what I do, and keep you in their talent pipeline for future openings.

Make sure your CVs and cover note (if you do one) are clear, punchy and informative, bullet points, brand names and sector experience are the key highlights you need to include. People don’t have time to read reams of information. So, one last piece of advice for all the essay writers out there in you, give it a miss…

Good luck.

Tuesday, 8 January 2013

5 must do freelancer tips for 2013



It is 2013 and the festive decorations should now be long gone. Get the recycling done and spark up the mac; it’s time to get back to work.
You might have been wondering where all your clients are and why the bookings have slowed down – usually NY hang over but these handy tips should help to get you back on track and start the year with a burst of productivity!


5 tips a freelancer should be doing for Jan.


Update your cv and folio – you have some down time so now is the time to allocate a few days updating your cv, folio, ipad presentation, blog or website.


Review your financial set up – work out your daily, monthly and yearly budgets / costings. Are you better off setting up your own LTD company as appose you another year of PAYE or Umbrella? Do the research and adjust accordingly.


Focus on an area you want to specialize in or develop – do you want to pick up more integrated projects, more pure play agency work or step up in seniority? Set your goals and work towards them 1 day at a time.


Update your clients – maybe a mail shot followed up by a call or a follow on email? Get pitching and networking.


Update your online profile / brand – Your career is for life so you must constantly be adding to your online professional networks. Have you added any new skills? For example HTML / CSS? Any new brands that you have worked on? Achievements or industry related activities you can now add to your LinktedIn, Twitter and G+ accounts?


I hope these tips help and feel free to add your comments below or contact me if you would like further professional career advise.


Dean.

Wednesday, 3 August 2011

Amazing clients

Sometimes I pick up a new client and it’s a dream come true. Over the last 3 years I have been lucky enough to partner with media owners, record labels, fashion brands, broadcasters, ad agencies, and football clubs. For me, this is right up my street¬–I love all forms of media, fashion and home entertainment! So, recruiting creative teams and managing studio support for my clients, is always a pleasure.

No matter what your industry is, or client base, always try to find out as much as you can about the key people and sectors your business serves. It helps if you are passionate and have a genuine interest in the brands you support and work with. Make life easier on yourself by keeping up to date with current market trends, pitch wins and ad spend.

In today’s competitive world, every company tries to attract clients by providing a low cost service and high quality delivery.

Here are my top ten tips to retain your fab client base:
1. Always under promise and over deliver
2. Inform, don’t harass
3. Be personal, yet professional
4. Be interactive and engaging
5. Deliver a quick service
6. Deliver with added value
7. Always follow up, not chase up
8. Be honest
9. Work with your clients, not for them
10. Find out as much as you can about their business

Finally, keep updating your services. Add new features to keep your clients interested and the hopefully they will never think of any other services again!